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EAE Business School Madrid, in the presentation of the CAM accelerators to promote innovation and entrepreneurship

Javier Almazán, director of EAE Business School Madrid, highlighted that the success of entrepreneurial projects increases with feedback and cultural diversity

Aid for the business acceleration of cultural projects in the Community of Madrid is now available. The Minister of Culture and Tourism, Marta Rivera de la Cruz, opened the presentation ceremony for this call, in which EAE Business School Madrid, which forms part of Planeta Formación y Universidades, has been one of the accelerators chosen by the CAM to promote innovation and entrepreneurship.

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The event included a colloquium on business acceleration and innovation in the cultural industries, moderated by Daniel Martinez, Deputy Minister for Culture and Tourism, with the participation of Javier Almazán, director of EAE Business School Madrid; Andrés Saborido, global director of Wayra-Telefónica; and Raúl del Pozo, CEO of Cink Venturing.

The director of the business school in Madrid, Javier Almazán, highlighted the role of EAE Business School Madrid in training, supporting and financing today's and future entrepreneurs and their active participation in this Community Accelerator project. Madrid: “As a business school we design the business model with the entrepreneur and with experts who act as mentors and coaches. Likewise, we enrich their learning with quality training in various areas. Then we develop a growth plan aligned with the business objectives of the companies to define the strategic methodology and seek solutions”.

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As regards the cultural sector, the focus of the CAM accelerator, the director of EAE Business School Madrid highlighted its belonging to "Grupo Planeta, where culture is part of our DNA". In addition, he has pointed out the importance of enriching themselves from other different sectors, since "the probability of success of the projects increases exponentially when they are able to feed back and learn from diversity and interculturality."

Regarding the investor's decision to bet on a project, Javier Almazán has recognized that “there is an emotional decision-making, which is focused on innovation. But there is also a fundamental rational component, focused on the model, since the investment and the business must be profitable and scalable. At EAE Madrid we put a lot of focus on this”.