Master in Management
- Young Professional
- Full Time
- 60 ECTS
- Oct. 2024 - 10 months
Presentation
This master's degree is taught in SPANISH
Business Management & Business Analytics: the perfect combination
Designed for recent graduates or young professionals with an average of 2 years’ experience, the Master in Management and Business Analytics of EAE Business School Madrid is an exclusive official program for a new generation of managers, combining the core part of an MBA with a Business Analytics module focusing on the latest trends that leading companies are implementing.
Find your own path and start to change whatever you want to change.
OFFICIAL MASTER'S DEGREE
On successful completion of your program, you will receive a double qualification: the Master in Management from EAE Business School and the Master in Management from the Universidad Internacional de la Empresa (UNIE) and the Specialization Title in Data-Driven Organizations from the Universidad Internacional de la Empresa (UNIE).
*Official degree recognized by the Ministry of Education of Colombia and SUNEDU.
Reasons to take this master
- A Pre-Experience MBA: Embark on your professional career by laying the foundations to become a transformational leader. The MBA module gives you a 360º overview of the company and how the organization works, without the need for years of experience.
- Business & Business Analytics: In a business landscape un which information is value, it is no longer enough just to have knowledge of business management, but you also these experts must be able to make decisions based on data analytics. This has been proven to improve their effectiveness.
- Study while you work: We believe that the best way to tackle the world of employment is to fully immerse yourself in it. With this in mind, our practical methodology will equip you to make business decisions and solve problems successfully.
- Networking: Meet professionals with the ambition to become the leaders of the future. Work alongside students of different nationalities and build friendships that will boost your career now and the future.
- A bit more data: The Specialization course on Business Analytics offered on this course will enhance your employability by combining business management with knowledge of data and technology, both of which are in high demand on the market.
- True Potential Experience: Enjoy an experience that combines the Master in Management with a Personalized Professional Development Plan, guided by a True Potential Advisor, who will help you find, focus and develop your true potential.
Forbes Ranking 2024
MERCO Talent Ranking 2023
El Economista Ranking 2022
Syllabus
- Current economic environment, with a focus on developed vs. emerging markets.
- Geoeconomy and business decisions. opportunities for global companies.
- Key challenges for companies in an increasingly divided environment (the two blocs). The triangle LATAM, USA and China.
- Geopolitics vs un-globalization and its impact on businesses.
- Globalization: current state and challenges. impact on the global supply chain.
- Interdependence and global companies. Globalisation and business strategies. globalisation and business strategies, in-bound strategies in emerging markets.
- Strategic planning: theories, concepts, and tools.
- Competitiveness in international markets.
- Corporate sustainability and corporate social responsibility (CSR).
- Integration of sustainability and business strategy and sustainable business models at a global level.
- Business ethics and decision-making.
- Measurement and reporting of sustainability impact.
- Introduction to personal and professional development applied to executive and responsibility roles.
- Self-awareness and self-reflection.
- Goal setting and time management.
- Personal branding.
- Effective communication skills.
- Building and managing relationships.
- Emotional intelligence.
- Leadership and teamwork.
- Problem solving and decision making.
- Career planning.
- Personal and professional development planning.
- Advanced financial analysis. Preparation and analysis of financial statements.
- Asset valuation and business valuation.
- Investment analysis and risk analysis.
- Financing decisions.international financing.
- Financial policy planning for the company.
- Green bonds and esg criteria.
- The impact of technologies on financial decision-making.
- Strategic marketing and value creation.
- Market research and consumer behaviour.
- Behavioural economics in the impact on marketing strategies in go-tomarket models.
- Segmentation, targeting, and microtargetting.
- Diferentiation and positioning: advanced technoques and new trends.
- Marketing strategies. Creation of value proposals y marketing policies.
- Marketing policies: the 8Ps.
- Data-driven marketing.
- Data analysis.
- Key performance indicators (KPIs)
- Characteristics and advantages of data-driven organisations.
- Data collection and storage.
- Data analysis and advanced statistics.
- Data visualisation.
- Ethics and accountability in the use of data.
- Data-driven decision making.
- Data project management.
- Leadership in data-driven organisations.
- Industrial applications of data.
- Operations Strategy in a disruptive global environment: Objectives and fundamental decisions.
- Operational management of the Global Supply Chain at the strategic level.
- Operational management of the Global Supply Chain at the tactical level.
- Resource allocation and reallocation: Theory of Constraints and Learning Curves.
- Operational management of strategic outsourcing.
- Operational management of E-Commerce companies: Logistics marketing.
- Logistics sustainability and quality management.
- Technological innovation in the Operations area.
- Information systems in the Operations area.
- Decision-making in the Operations area.
- Organisational models, contemporary and future trends: the need to adapt to a changing organisational landscape.
- Strategies for building and managing effective teams.
- Organisational learning, knowledge management and innovation.
- Diversity and inclusion in the workplace.
- Employee engagement, motivation and performance.
- Understanding the role of managers: skills, knowledge and decision making.
- Leadership styles and their impact on conflict resolution and building positive workplace relationships.
- The regulatory, legal and ethical framework.
- External Internship – 6 ECTS
- Master’s Thesis – 6 ECTS
- Principles of data science and data analysis applied to business analytics.
- Understanding corporate data: categories, sources, formats and databases relevant to business analytics.
- Telling stories with data: effectively conveying analytical findings to facilitate business decision making.
- Data-driven business management.
- Programming methods and machine learning applied to business contexts.
- Overview of the data science ecosystem: introduction to programming languages, visualisation tools, databases and solutions for handling big data.
- Use of artificial intelligence, neural networks and natural language processing in business decisions.
3 Territories to conquer
1. Global Strategies
Build strategies to achieve the organization’s goals, overseeing information techniques and sources, identifying new opportunities and adapting the business policies to each company.
2. Leadership in organizations
Gain capacities that will help you exercise leadership in a company, such as teamwork, motivation, communication, business ethics and social responsibility.
3. New trends
Spot the opportunities and risks of the latest business trends. Develop the power to anticipate and adapt to change in order to enhance the competitiveness in the company.
Faculty
Irene Talavera Fabra
Innovation Researcher at Henley Business School.
Alejandro De Pablo Cabrera
Business Unit Manager - Saludabit at OCU.
Luis Eugenio Carretero Díaz
Founding partner of C&C Consultores de Sistemas Empresariales.
José Fernández Tamames
Chief Technology Officer at Co.Ingenia (EPM, Enterprise Project Management).
Francisco Javier Peña
He has more than 20 years of experience in the field of IT consulting.
Professional prospects and entry profile
What you study here and now will have an impact on your career tomorrow. Start imagining your future and take a look at some of the professional prospects that await you.
- CEO
- General Director
- Strategic Director
- Digital Transformation Manager
- Chief Technology Officer (CTO)
- Business Intelligence & Data Analytics
General access criteria:
The following specific qualifications entitle candidates to access the Master:
- Bachelor Degree in Business Administration and Management
- Bachelor Degree in Financial and Actuarial Economics
- Bachelor Degree in Accounting and Finance
- Bachelor Degree in Tourism
- Bachelor Degree in Political Science and Public Administration
- Bachelor Degree in Marketing
- Bachelor Degree in Economics
- Bachelor Degree in Engineering in Industrial Organization
- Double Degrees in Law and Business Administration
Other Bachelor Degrees or official qualifications whose syllabus includes courses on business and economics.
To take the Master, students must previously have been admitted by the Universidad Internacional de la Empresa, in accordance with the specific admission requirements and merit evaluation criteria stipulated.
The Academic Committee of the Master is responsible for evaluating the applications and making a decision on the candidates’ admission. The Committee will publish the specific admission requirements and merit evaluation and candidate selection criteria before the start of the general pre-registration period for University Masters, through the channels considered most appropriate.
True Potential Experience
At EAE Business School Madrid, we know that are all born with something that, if you discover and nurture it in time, can make all the difference in your professional career.
With this in mind, EAE Madrid offers you the True Potential Experience: an experience that combines our Master in Management with a Personalized Professional Development Plan.
With True Potential Experience, we want to give you more than just a top-quality education. We want to give you the opportunity to discover your true potential and make it a reality.
Employment report
Our students on EAE’s Master in Management work in leading companies, such as:
At EAE Business School Madrid, we offer financial support to all the candidates on EAE programs.
EAE Business School grants
Achieving excellence in your studies requires a large dose of energy and perseverance. We like to think that we can offer an extra motivation for students who are working at the highest level. The Academic Excellence grant is awarded to candidates who have displayed extraordinary performance and can accredit an average score on their academic record of over 9.5.
We strive to increase the presence of women in executive positions and promote gender equality in the labour market Over 40% of our students are women, many of whom combine their studies with their professional and personal lives. We want to reward their efforts with this grant, which takes their academic report into consideration, but also their executive potential, leadership capacity and professional background.
Launching an entrepreneurial venture is an exciting journey that requires preparation, the capacity for sacrifice and creativity. We aim to foster entrepreneurial spirit and great business ideas with a grant awarded to directors of SMEs, self-employed professionals and people with their own business project. To be eligible to apply for the grant, the Master candidates must have created a company in the same year.
We are certain that, to achieve a fairer, more participative society, we have to run initiatives designed to foster the talent of people with a disability. With this in mind, we have created a grant for the Master in Marketing and Sales Management that is awarded to the candidate with an accredited disability of at least 33% who has the best academic record.
(Fully covers all training-related expenses during their attendance on international programs).
In the global world in which we now live, it is important to discover new cultures that enable us to enhance our competencies. With this in mind, we offer a grant to students whose program includes an international mobility option on its syllabus (programs that offer students an optional residential program abroad). This grant covers the cost of enrolling at the destination university.
Other ways of financing the master
There are other sources of financial support for studying offered by different institutions and organizations, to which you also have access.
The grants offered by the MAEC (Ministry of Foreign Affairs and Cooperation) and the AECID (International Cooperation Agency for Development) offer the opportunity to take this Master to young and foreign university students who choose to round off their studies in a Spanish university or educational institution. The grants are aimed at candidates with university qualification (and final-year students in some cases).
Related programs
-
ENGLISHMaster in International Business Business ManagementOfficial Master´s Degree
I would highlight the diversity of the participants on the program. There are so many countries represented in the classroom and participants also learn from their own classmates. -
SPANISHMaster in Entrepreneurship and Innovation Business ManagementMany of our former students now run their own businesses. The program teaches you to transform an idea into a company and launch it onto the market.
-
SPANISHMBA in Spanish Business ManagementOfficial Master´s Degree
The MBA prepares professionals to lead companies with a global, innovative vision. -
SPANISHExecutive MBA Business ManagementThe Executive MBA prepares professionals to lead companies with a global, innovative vision.
